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Online Business School
Online Business School
Advance Your Business Skills Online

Consumer Behavior

The psychology of online shopping and digital spending.
Tech & Human Psychology

The psychology of online shopping and digital spending.

Explore the driving forces behind your digital purchase decisions with our insights into the psychology of online shopping and digital spending.

Read More The psychology of online shopping and digital spending.Continue

The IKEA Effect: Unpacking Consumer Psychology
Personality and Psychology

The IKEA Effect: Unpacking Consumer Psychology

Learn how The IKEA Effect shapes our attachment to self-assembled products and influences consumer behavior and perceived value.

Read More The IKEA Effect: Unpacking Consumer PsychologyContinue

Understanding The Mere Ownership Effect
Personality and Psychology

Understanding The Mere Ownership Effect

Explore the impact of The Mere Ownership Effect on consumer behavior and decision-making in our comprehensive guide to this psychological phenomenon.

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Paradox of Choice: Less Is More for Decision-Making
Personality and Psychology

Paradox of Choice: Less Is More for Decision-Making

Explore the Paradox of Choice and how fewer options can lead to better decisions and greater satisfaction in our lives.

Read More Paradox of Choice: Less Is More for Decision-MakingContinue

Understanding the Decoy Effect in Consumer Choices
Personality and Psychology

Understanding the Decoy Effect in Consumer Choices

Explore how the Decoy Effect influences consumer choices, shaping decision-making in behavioral economics and marketing strategies.

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Understanding The Mere Exposure Effect Influence
Personality and Psychology

Understanding The Mere Exposure Effect Influence

Explore the psychological underpinnings of The Mere Exposure Effect and its impact on marketing, brand loyalty, and consumer behavior.

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    • Artificial Intelligence
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    • Courses | Pay As You Go
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  • About
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