Internal and External Communications
Original price was: $100.00.$49.00Current price is: $49.00.
⭐⭐⭐⭐⭐ “This course was an eye-opener for me. I learned valuable strategies for improving communication within my organization and effectively engaging our external stakeholders. The crisis communication module was especially insightful.” Miriam Gallagher
Number of Users | Discount |
---|---|
2 - 10 | 30% |
11 - 20 | 40% |
21 - 50 | 50% |
51 - 100 | 60% |
101 + | 70% |
Glossary:
Internal Communications: The process of transmitting information, messages, and updates within an organization to inform and engage employees.
External Communications: The practice of conveying information to individuals, groups, or organizations outside of an entity, such as customers, partners, shareholders, and the general public.
Stakeholder Engagement: The strategy and process of building and maintaining positive relationships with individuals and groups that have an interest or stake in an organization, including customers, suppliers, investors, and the community.
Crisis Communication: The specialized field of communication that focuses on managing and responding to critical incidents, emergencies, or crises that can potentially harm an organization’s reputation or operations.
Digital Communication: The use of digital channels, platforms, and tools to create, distribute, and manage communication content, including websites, social media, email, and mobile apps.
Employee Engagement: The level of enthusiasm, commitment, and involvement that employees have toward their work, organization, and its goals, often influenced by effective internal communication.
Brand Reputation Management: The practice of actively monitoring and enhancing an organization’s image and perception in the eyes of its stakeholders and the public.
Crisis Communication Plan: A structured strategy and set of procedures outlining how an organization will communicate during a crisis, including roles, responsibilities, and messaging.
Social Media Management: The process of planning, creating, scheduling, and analyzing social media content to engage with audiences and promote an organization’s brand and messaging.
Analytics: The measurement and analysis of data, such as website traffic, social media engagement, and email open rates, to assess the effectiveness of communication efforts.
Transparency: The practice of openly sharing information and being honest and accountable in communication, which fosters trust among stakeholders.
Crisis Preparedness: The state of readiness an organization achieves by developing plans, protocols, and resources to effectively respond to potential crises.
Public Image: The overall perception and reputation of an organization in the eyes of the public, shaped by its actions, messaging, and interactions.
Communication Channels: The specific methods and platforms used to deliver messages, such as email, social media, press releases, and in-person meetings.
Best Practices: Proven and recommended approaches, strategies, and techniques that have consistently shown positive results in communication and related fields.
Message Optimization: The process of refining and improving messages to make them more effective and impactful for the intended audience.