Understanding Product Life Cycle Theory
Explore the Product Life Cycle Theory to navigate through stages of development, introduction, growth, maturity, and decline effectively.
E. Jerome McCarthy: The 4 Ps of Marketing and Their Lasting Impact
Explore E. Jerome McCarthy’s enduring legacy through the 4 Ps of Marketing: Product, Price, Promotion, and Place, shaping modern marketing strategies.
Philip Kotler: The Father of Modern Marketing and His Enduring Legacy
Explore the impact of Philip Kotler, the Father of Modern Marketing, and how his revolutionary ideas transformed the business world.
Tara Gentile – Quiet Power Strategy, online business.
Discover Tara Gentile’s unique Quiet Power Strategy to boost your online business and unlock your entrepreneurial potential. Learn from a top coach.
James Wedmore – Business By Design, online entrepreneurship.
Explore the world of online entrepreneurship with James Wedmore through his Business By Design approach and insightful coaching tips.
Crafting a Business Strategy – Steps to Success
Explore the pivotal steps to success in Crafting a Business Strategy, ensuring strategic decision-making for your business growth.
Marketing Through a Theoretical Lens
Explore marketing through a theoretical lens and discover how conceptual frameworks shape strategies, consumer behavior, and branding in today’s dynamic market landscape.
Value Proposition Canvas: Creating Compelling Offers
In today’s competitive world, how do you make your product or service stand out? The key is in a strong value proposition. But what is it, and how does it help your business grow? Let’s dive into the Value Proposition Canvas and learn how to make offers that grab attention. Key Takeaways A value proposition…
The Impact of Economic Theory on Marketing
Explore how economic theory shapes marketing practices, from consumer behavior to pricing strategies, for market success.
Key Figures in Marketing Theory
Explore the minds shaping marketing: Learn about key figures in Marketing Theory, from Philip Kotler to Seth Godin.