8 Ways Custom Mylar Bags Benefit Your Brand

One of the major challenges for businesses manufacturing perishable products is long-term storage while maintaining quality and freshness. Products that can easily spoil and lose their freshness should be kept safe from moisture and oxidation be they food, cosmetic, or pharmaceutical items. 

This is why mylar bag packaging is used. It has excellent barrier properties that fight against moisture and oxidation to protect the quality and freshness of products. Mylar bags are made from flexible polyester resin, sourced from polyethylene terephthalate. You can customize color, style, shape, size, and thickness according to your product needs. Read this blog to explore 7 ways custom mylar bags benefit your business!

1. Ensure Long Term Product Storage

Mylar bags are known for their great barrier properties, which keep the product safe from moisture, oxidation, and chemical reactions. Food items like candies, biscuits, chips, and jellies are packed in mylar pouches. Nothing can be as good as mylar bags for effective sealing of products for long-term storage.

Likewise, some powdered medicines need to be stored in moisture-resistant mylar bags. Some cosmetic gel-based and powdered products like face masks are packed in mylar pouches to ensure they do not get spoiled due to any chemical reaction.

2. Improve Brand Awareness

The best part about custom mylar packaging is it is customizable and printable. Mylar has a reflective silver shiny effect and looks more appealing when printed with vibrant colors and designs. All you need to do is to get mylar bags printed with the color scheme, design theme, typography, and imagery that resonate with your brand personality. 

Every major and minor customization detail on mylar bags builds a deeper connection with customers to foster brand loyalty. Custom-printed mylar bags help portray your brand story compellingly and let your products stand out on the retail shelves. Thicker mylar bags are tear-resistant and can withstand shipping and storage shocks too.

3. Enhance the Aesthetic Appeal 

“Judge a book by its cover” adage perfectly fits product-based business because people perceive the quality of your product by its packaging. So, why not invest in protective yet visually appealing packaging? Mylar bags have shiny and reflective surfaces, enhanced with beautiful printed imagery, fonts, branding and product details. 

People get attracted to aesthetics naturally be it a piece of art or creatively designed packaging. Exotic mylar bags capture customers’ attention at first glance and increase the chances of higher sales when perfectly customized. Aesthetically pleasing mylar packaging also helps improve your brand recall.  

4. Provide Compact Storage

The storage space matters most when manufacturing products in bulk and storing them in mylar bags for the long term. Mylar packaging is flexible and can be bent easily. Its flexibility makes it easier to get stored even in smaller storage spaces. Mylar bags offer compact storage and occupy less space, unlike rigid boxes. You can easily store them compactly when they are sealed. 

All you need is to remove extra air from the bags to lessen the volume of the package. Most bulk food items are stored for years in large mylar bags compactly in your storage spaces. The higher thickness of mylar bags for bulk items like rice, grains, flour, beans, spices, teas, beans, and herbs ensures they remain fresh. 

5. Offer User-Convenience

Customer experience is foremost for your brand to win repeat customers. And you can make it excellent with user-friendly packaging styles. The flexibility of mylar allows you to create different shapes and styles of packaging that align with your customer’s preferences. 

Mylar bags can be customized with styles that offer customers a memorable unboxing experience and ease of use. Some popular user-friendly and aesthetically pleasing styles include vacuum-sealed, resealable, child-resistant, ziplock, smell-proof, and die-cut mylar bags. They are easy to use and help your customers keep the products fresh.

6. Reduce Shipping Costs

Not only does mylar packaging help you save storage costs but also shipping costs. Comparing mylar packaging with boxed, mylar bags are lightweight yet sturdy. The lightweight mylar bag packaging helps you save shipping costs when you ship your products in them. Boxes are heavier than mylar packaging and brands prefer shipping products in mylar bags. 

Most fashion brands like cosmetics and clothing wrap products in bubble wraps and pack them into mylar bags for safe shipping. You can also consider packing food items in kraft mylar bags because kraft is food-grade, sturdy, lightweight, and eco-friendly. Combining the kraft paper with a thin layer of mylar also helps reduce your shipping costs. 

7. Support Printing and Customization

Flexible mylar packaging supports printing, helping you portray your brand story compellingly. Not only printing, you can also get mylar bags coated with premium finishes for a premium appeal. The best thing is that the thickness of the mylar bag packaging can also be customized according to the nature and needs of your products. 

For example, large mylar bags used for storing food items like rice and grains have thicknesses between 5-8mil. However, the standard thickness of mylar bags starts from 3 mil. Likewise, you can customize the sizes and styles of your bags. The shapes of mylar bags can also be customized. You can create funky and odd-shaped mylar bags to entice your customers. 

8. Proven to be Resourceful 

The best thing about protective mylar packaging is it is versatile and can be used for various products in different industries. For example, it is extensively used in the food industry for long-term storage and this is why it gets highlighted as food packaging most. However, mylar bags are widely used by cosmetic brands too to keep serums and powdered products safe. 

You can also pack medicines safely in mylar bags to prevent any chemical reaction that can affect the medicines’ quality. Various household products like detergents, dishwashers, and small cleaning tools are packed in mylar bags to prevent them from getting damaged by rust and moisture. 

Conclusion!

Mylar bag packaging is a must-have for every brand manufacturing products that need to be stored for the long term. It acts as a great barrier against moisture, abrasion, oxidation, air, and light to protect the products be they cosmetic, food, or pharmaceutical items. Mylar bags benefit your business in many ways such as products’ prolonged shelf life, branding, compact storage, and convenience.